What questions would you ask, if you could ask anyone, anywhere, today?

The Global Majority Data Project makes it possible to query real lived experience across countries, sectors, and populations. Here are three examples of how partners could use it — but the questions are yours to ask.

The following use cases are illustrative. The power of this system is that we can adapt to the questions our partners want to ask.

Public Health

Strengthening primary care strategy

A foundation focused on improving primary healthcare access can begin by querying existing data:

  • How do low-income households describe barriers to seeking care?
  • What drives trust in community health providers?
  • How do perceptions differ between public and private clinics?

This rapid scan of lived experience helps refine priorities and surface overlooked issues.

The foundation can then add targeted questions across relevant 60 Decibels surveys — awareness of preventative services, thresholds for out-of-pocket spending, experience with digital health tools.

Within a quarter, the foundation has large-scale, cross-country insight to guide program design — and a clear view of where deeper, commissioned research would add the most value.

Climate Resilience

Informing capital allocation

A climate-focused fund wants to support smallholder adaptation. Before launching new initiatives, they explore:

  • How are farmers describing recent climate shocks?
  • What coping mechanisms are most common — crop switching, migration, borrowing?
  • Where is climate stress most associated with income instability?

These patterns inform portfolio strategy.

The fund then introduces targeted questions across ongoing surveys — uptake of climate-resilient inputs, access to forecast information, willingness to pay for insurance — generating timely, comparable insight that sharpens investment theses.

Technology & AI

Grounding innovation in real perception

As digital and AI-enabled tools expand in emerging markets, philanthropies and policymakers need to understand real-world attitudes:

  • Awareness and usage of AI-enabled services
  • Trust in automated decision-making
  • Concerns about data privacy or job displacement

Follow-on questions are integrated into live survey waves to test specific hypotheses — ensuring that innovation strategies are informed not just by macro trends, but by how people themselves describe opportunity, risk, and value.

Your question here.

These are just starting points. The Global Majority Data Project is designed to answer the questions you bring — drawing on real voices, at global scale, with the speed and rigor that decision-making demands.

Get in Touch to discuss your use case